Technical SEO
Technical SEO refers to the optimization of a website's technical elements to improve its search engine visibility and usability. Unlike on-page SEO, which focuses on optimizing content and HTML source code, and off-page SEO, which involves building backlinks and social signals, technical SEO concentrates on improving the infrastructure and performance of a website to make it more search engine-friendly. Technical SEO ensures that search engine crawlers can effectively crawl, index, and understand the content on a website.